Wednesday 1 January 2014

Group Analysis of Women in Media


Shape magazine appeals to women due to the content and objective of making women feel better about their bodies by giving diet and exercise routines and help. By featuring coverlines that appeal mainly to bettering your appearance like; 'Slimmer Next Week' and 'Stop belly bloat fast'. By featuring Kim Kardashian on the cover it suggests that reading this magazine will get you her body, by featuring her and the coverline 'I'll never be one of those skinny girls, so what?' goes against representations of women being skinny models as she is a curvy woman and speaks out about current stereotypes and is considered to be a 'typical' model due to her curves. The cover lines in yellow are typically about relationships or personal stories, or advice to the readers about their body whereas the writing in white is mainly showing routines or the cover girls name. The mast-head meets stereotypical feminine colours as it is a pink which works alongside other pink/purple writing but also Kim's purple bikini. Her eyes are engaging the audience by overlapping the masthead. 


 Nuts magazine is an infamous 'lads mag' and appeals to men due to the content of the magazine and the way the women on the covers are represented as sexual objects. In this instance the model is wearing lingerie, has blonde hair and has a skinny frame therefore fitting the stereotypical image of a model. All the models on the cover conform to this character of having an innocent face to contrast with what they're wearing, it also makes the men feel like they can dominate the girls. This magazine can appeal to women readers however the main audience would be men as they would be interested in the images but also interested in the male related subjects like cars and motor sports. The language is very aimed towards the type of male that buys the magazine, words like 'sexiest' and 'topless' clearly identify who the magazine is aimed at, the language and colours used are engaging to the audience as they are clearly visible and compliment the lingerie colour. The language is simplistic and does not take a person with a degree to read and understand it. The main models eyes are faced directly on the masthead in order to engage the audience.     

  
 Vogue magazine is one of the leading fashion magazines in the world, its main appeal to women is the subject of fashion and seeing designer brands and labels walked down catwalks. The model for this cover, being Lady Gaga is seen in a designer dress - striving away from her usual outlandish style, as expected from a infamous fashion magazine, the model has been photoshopped in order to be promoting that skinny is good and only models should wear designer clothes. Therefore, after being digitally enhanced she is now conforming to the stereotypical runway model by having a skinny waist and being tall. The illusion dress creates the image that although she is tall she still has curves, this being false as her body has been totally manipulated to be more like a tall, skinny model. The language again is subject specific as it features words like 'fall fashion' and 'designers' therefore creating who the target audience is - fashion savvy readers. By saying that the issue is a special edition makes the audience be more willing to buy it as it appears to be a collectors item, this also emphasised by the gold writing. The models head overlaps the masthead therefore having her eyes engaging the audience, the red ribbon again emphasises that there is a unique quality about this issue.